All Posts

Big news for Ted Lasso fans: Tim Cook just posted on X confirming that production on Season 4 has officially begun — and it’s kicking off in Kansas. The Apple CEO shared a behind-the-scenes photo from the set, stating that filming has started.. As fans will remember, Season 3 ended with Ted returning to his home state of Kansas after his emotional farewell to AFC Richmond. The new image suggests that Season 4 will pick up right where we left off — in the heartland — before l

It’s hard not to draw parallels between Stick—one of Apple TV+’s newest offerings—and the widely beloved Ted Lasso. Both are sports-centric dramedies that use their respective fields not just for laughs or competition, but as a backdrop for exploring personal growth, and second chances. But where Ted Lasso brings optimism through kindness and charm, Stick fails to reach the dramatic depth. Owen Wilson stars as Pryce Cahill, a former pro golfer whose career and personal life h

Apple entered the streaming wars relatively late with the launch of Apple TV+. When the service was first announced in March 2019, giants like Netflix and Amazon Prime Video had already solidified their positions as market leaders. By the time Apple TV+ officially debuted in November 2019, it was clear that the company was opting for a “quality over quantity” strategy—focusing on producing original content rather than acquiring streaming rights to existing shows and films. Fr